In Game Of Super Bowl Ads, GM Forfeits
December 1, 2008 by Emily Kodger · Leave a Comment
For years, General Motors has been the biggest sponsor of professional football, indeed of professional sports. But this year, the automaker is pulling back. No Super Bowl ad is planned, and GM is cutting back on spending on the NFL for the rest of the season. Like every other business, the NFL is facing a [...]
